marketingedge magazine March 2026 DOUBLE FEATURES...
2026 TOP PRODUCTS EDITION features a dynamic countdown of 20 promotional products recommended for Canadian organizations and events, highlighting design‑forward trends that resonate with entrepreneurs and small/medium businesses. Readers will also discover how to use branded merchandise in wellness campaigns, improve home safety with practical custom products, and apply expert tips for selecting high‑impact trade show giveaways that boost engagement and elevate marketing results.
2026 TOP APPAREL EDITION features a dynamic countdown of 20 custom branded fashion styles, products and accessories recommended for Canadian organizations and events, highlighting design-and decortion trends, uniform improvements and branding-building opportunities with clothing. Readers will also discover how to use branded merchandise and apparel as a revenue stream, and how to leverage access to exclusive co-op brand creations as an incentive and reward.
marketingedge magazine delivers essential insights for Canadian brands seeking promotional products, custom merchandise, and smart marketing strategies that drive brand awareness and business growth.
Contributors: Joshua Paxton, Steve Whigham, Kiersrty Kelly
I hate the term
"trinkets and trash".
As an industry professional who has spent multiple decades providing companies of all sizes with custom branded solutions my passion for our industry runs deep. Many years ago that slang was used as I entered a meeting and I knew it was time to make a change.
marketingedge was born from a desire to position ad specialties in a new light, taking inspiration from high fashion and other industry publications to showcase how promotional products and branded apparel can have purposeful messaging and meaningful impact through creative design.
Since 2008, the marketingedge team have worked to evolve the "swag" conversation, striving to present relatable topics and case stories that inspire suppliers, distributors, agents and buyers to re-think the way they select, decorate and share their branded promotional products, uniforms, awards and more.
Our mission statement is "to elevate promotional products in the marketing mix".
We value innovation, creativity and brand engagement. Thank you for sharing your time with us.
We hope the information and inspiration we share is of value to you.
- Steve Whigham, founder/publisher
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