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Promotions, Premiums and Incentives Blog
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Joshua Paxton
2 min read
About recruitment, have you ever treated a first meeting like a first anniversary?
Talent specialists Morgan McKinley listed employer branding as a Top 5 challenge organizations are facing in recruitment. We have some ideas
Joshua Paxton
5 min read
How To Avoid The 10 Most Common Promotional Product Order Obstacles
Promotional product experts from across the country share experiences and solutions to help you navigate your ordering adventure.
marketingedge
1 min read
June 2024 | marketingedge summer edition, promotional products magazine
How to avoid these 10 common order obstacles, PLUS attracting attention witth sound, and how to create lasting impressions, branding advice
Joshua Paxton
2 min read
So you disagree with a Top Tips List...?
In this HAVE YOU EVER feature, we offer some constructive suggestions on how can put your combative opinion to work building your brand...
Joshua Paxton
4 min read
Home Staging Tips for Styling Your Branded Gifts
Learn how to adapt a home stager's philosophy to the design of promotional products and corporate gifts destined to become part of your home
marketingedge
1 min read
February 2024 | marketingedge Top Products 2 of 2 (hard goods), promotional products magazine
Counting down 20 top promotional products including new, best, and favourite imprinted hard goods ideas for brand building, gifts, rewards,
Joshua Paxton
3 min read
Brands Are Creating Uniform Style Guides With Help from Canada's Fashion Capital
Personal stylist Jeff Golf cautions moderation when helping organizations establish style guides for employee uniforms and workplace attire
Joshua Paxton
3 min read
Fashion Tips for Business Professionals
In a post-COVID world, brands and organizations are having to redefine the guidelines of professional fashion. Top Tips, personal stylist...
marketingedge
1 min read
February 2024 | marketingedge Top Products 1 of 2 (apparel), promotional products magazine
marketingedge magazine releases the Top Products of 2024 part one, counting down 20 top apparel styles and accessories for corporate branded
marketingedge
4 min read
Top Tips for Building a Better Branded Merchandise Gift Basket
Gift industry experts share tips and trends for how to impress with a thoughtful gift basket of branded goods. corporate gifting
Joshua Paxton
2 min read
The Case of Price v. Value, and the importance of online reviews
Endorsement of your product or service in the form of an online review can make a big difference in the mind of an unfamiliar buyer.
marketingedge
1 min read
September 2023 | marketingedge Late Summer Edition, promotional products magazine
Get ready for Fall. Discover new promotional products and seasonal tips for building your brand and business with branded apparel and gifts
Joshua Paxton
2 min read
Just say NO to Naked Robots. An AI Impact on the Promotional Industry
What is the impact of Artificial Intelligence (AI) on the promotional products and branded apparel industry? Here's a thought...
Joshua Paxton
4 min read
Who's Winning? A Golden Age for Awards
With the positive impact of competition between colleagues and contemporaries in question, organizations have shifted focus to...
marketingedge
1 min read
April 2023 | marketingedge Spring Edition
Get real this summer! We're talking live, in-person brand engaging strategies for Golf, Workshops, Fundraising, with best promotional items
Joshua Paxton
2 min read
Are you a PROMO HOARDER?
Have you ever worked with someone who gets so excited and so proud of their branded merchandise that they lost sight of its purpose?
Joshua Paxton
3 min read
foreword: Where is the place to be?
The overture preview of April Edition marketingedge magazine, how are brands best connecting and engaging with consumers this summer?
Craig Morantz
3 min read
MEASURING SUCCESS | promotional products
The effectiveness and ROI of promotional products isn’t a priority for most companies. But it should be.
marketingedge
1 min read
February 2023 | marketingedge Top Products Edition
Results of the 12th annual Top Products Contest; Strategies to navigate recession; New product videos; a story for your creative craving...
Alex Morin
5 min read
How To Rout ANY Recession
Preparation and strategy tips to help you mitigate whatever happens in the economy, while maintaining (even boosting) your promotion impact.
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