The Top Promotional Products of 2025 Hard Goods Edition recognizes the new. best and favourite imprinted promotional products ideas for brand building, gifts, rewards, incentives, and corporate culture. Also inside, brand story KEBAONISH coffee and tea gifts proudly indigenous and woman-owned.
in this edition of marketingedge magazine...
Contributors: Joshua Paxton, Steve Whigham, Kiersty Kelly, Dr. Shyra Barberstock
Cover photo: PCNA.com The SM 775 Bottle Buddy Water Bottle Pouch is the top product of 2025.
I hate the term
"trinkets and trash".
As an industry professional who has spent multiple decades providing companies of all sizes with custom branded solutions my passion for our industry runs deep. Many years ago that slang was used as I entered a meeting and I knew it was time to make a change.
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marketingedge was born from a desire to position ad specialties in a new light, taking inspiration from high fashion and other industry publications to showcase how promotional products and branded apparel can have purposeful messaging and meaningful impact through creative design.
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Since 2008, the marketingedge team have worked to evolve the "swag" conversation, striving to present relatable topics and case stories that inspire suppliers, distributors, agents and buyers to re-think the way they select, decorate and share their branded promotional products, uniforms, awards and more.
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Our mission statement is "to elevate promotional products in the marketing mix".
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We value innovation, creativity and brand engagement. Thank you for sharing your time with us.
We hope the information and inspiration we share is of value to you.
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- Steve Whigham, founder/publisher
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